The Florida Atlantic Owls men’s basketball team represents Florida Atlantic University and competes in Conference USA of NCAA Division I college basketball. Their home games are played on the Abessinio Court in the Eleanor R. Baldwin Arena on the school’s Boca Raton, Florida campus. During this year’s 2023 March Madness, the team was able to be the champion of their division, and make history for the college to be in the Final Four. 

FAU is a local university to me, and seeing their amazing performance in NCAA’s March Madness, I felt as if I want to do a personal project and see what I am able to do to give the university’s social media page a better look, and overall rebranding. Through this, I used the university’s theme colors, as I try to maintain formality but I still wanted to give my own unique touch/style throughout the rebrand.